If day 1 is zero to one…

Day 2 is 1 to 100

You told the story on the launch day. It is now time to make that story a reality.

We are a communications and leadership advisory that helps innovators become delightful and effective market movers.

Meet Day 2

One team. Global reach.

Most leaders hire multiple teams to get one thing done.
Strategy here. Storytelling there. Execution somewhere else.

Great leaders like you do not.
You don’t waste time. You don’t scatter energy.
You need ONE strike team — fast, focused, fully engaged.

We are that team.
Nothing fragmented. No time lost.
Just battle-tested experts moving in sync to deliver real results.

  • Jenny W. Hsu

    CORP COMMS & THOUGHT LEADERSHIP

    Former Wall Street Journal correspondent in Taiwan and Hong Kong covering finance, microeconomics, and politics. As a former PR manager at Alibaba HQ, she worked with tier-1 international media to elevate the company’s narratives. Worked with C-level executives to shape their personal branding. Jenny is a mentor in multiple accelerators, an angel investor, and a children’s book author. Based in Taiwan and Los Angeles.

  • Sharon Fan

    GO-TO MARKET STRATEGY

    Veteran business launcher with 15 years of experience in healthcare solutions across strategy, GTM execution, and laying foundations as a start-up co-founder and early employee. Expertise lies in scaling businesses to global markets and raising funds from the likes of Sequoia and Techstars.  Alumni of Accenture, INSEAD, and University of Waterloo.

  • Annie Hsieh

    HIGH PERFORMANCE COACH

    Taiwan’s 1st Certified High Performance Coach. Ex-Global M&A, PE/VC Investor, and Management Consultant. Helps high-achieving executives, professionals, and founders achieve full-spectrum excellence: sharper decision-making, more influential leadership, stronger energy management, and a sustainable sense of success.

  • Jerry Heikens

    VENTURE CATALYST

    A seasoned venture advisor, Co-Founder of iNov8 Capital, and CEO of JTH Strategies. With over 30 years of leadership across corporate, nonprofit, and startup ecosystems, he held key roles at TiE SoCal, TiE SoCal Angels, and VDOSH VC. A highly-trusted connector and sought-after speaker on investor relations, guiding founders to build lasting, strategic relationships. Graduated Magnum Cum Laude from Walden University in Public Affairs. Based in Los Angeles.

  • Shunna Hsieh

    ORGANIZATIONAL CULTURE & EMPLOYEE BRANDING

    Strategic communications leader with 22 years of experience, including leadership roles at Alibaba, ASUS, and Ogilvy. Led the market entry of over 10 global brands in Taiwan. Brings strong expertise in PR, ESG, corporate culture development, and stakeholder engagement. Collaborates closely with C-level executives on high-stakes presentations and strategic communications to drive transformation and long-term brand value.

What Our Clients Say

  • "Day 2 experts understand our products, technology and market. More importantly, they know the founder's mindset and are able to help us craft a compelling narrative to attracts our target audience."

    Brian Chen, CEO & Cofounder, SUPER 8 Studio

  • “Jenny was instrumental in building XREX’s PR strategy and honing my communication skills. I wholeheartedly recommend Day 2. They are sharp, professional partners who are both kind and generous. It’s the kind of steady support every founder needs on their journey.”

    Winston Hsiao, CRO & Cofounder, XREX Group

  • "Working with Annie has been one of the most transformative experiences of my career. Her coaching strengthened my executive presence, sharpened how I communicate with senior stakeholders, and equipped me with frameworks I now rely on to lead, influence, and deliver under pressure.”

    Eric Guan, Group Product Manager, PitchBook

  • "As a clinical scientist, I rely on business professionals with expertise in both product development and commercialization. Sharon is invaluable in this process—connecting me with global suppliers and helping to shape a long-term business strategy. I highly recommend Day 2: they are consistently available, well-connected, exceptionally efficient, and always focused on what matters."

    Dirk De Ridder, MD, PhD, inventor of BurstDRTM, commercialized by Abbott

  • “Jerry offers practical strategies for startups to engage with investors. His workshop is the best startup education class I’ve ever attended. His advice is refreshingly frank and focused on building lasting founder-investor relationships. I left inspired to introduce FanView to investors.”

    Christopher Bailey, Founder of FanView

  • “With rich expertise in brand communications, Shunna seamlessly connects corporate strategic communication with internal engagement, driving creative culture-building and immersive employee training.”

    Jack Hua, Client Manager, BSI

How we work

Day 2 offers bespoke services tailored to each client’s needs. You can choose to work with one expert for a focused project or engage multiple experts for an end-to-end service.

To start your journey:

  • Fill out the contact form

  • Book a call

  • Get matched with an expert for a diagnostic call

Let's Talk